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Advisory Services
Independent Advisory

Digital marketing and growth advisory

Direct collaboration with an accountable marketing strategist. Building disciplined acquisition systems, defensible unit economics, and high-converting campaign architectures for growth-stage technology businesses.

Documented Impact

Verifiable performance metrics

38%

median CAC reduction

$42M

pipeline generated

4.2x

cohort LTV lift

Core Disciplines

Systematic marketing architecture

Channel Efficiency

Paid acquisition modeling

Eliminating speculative spend across search and paid social channels. Every testing iteration is constrained by strict payback targets and verified against downstream sales pipeline velocity.

User Trajectory

Conversion architecture

Systematically auditing friction points across onboarding pathways, product positioning, and landing page wireframes. Removing structural ambiguity so high-intent visitors convert without gimmicks.

Lifecycle Value

Retention loop development

Engineering behavioral messaging cadences, activation workflows, and customer health triggers. Strengthening cohort durability by linking early product usage directly to commercial renewal cycles.

Operating Thesis

Clear messaging and disciplined distribution outperform clever copy and bloated budgets every single quarter.

Operating Principle

Start A Conversation

Plan next quarter's growth

Currently reserving select fractional growth leadership roles and consulting sprints for the upcoming term. Reach out to schedule a preliminary audit of your acquisition channels.